About Rudy Gaskins
Rudy Gaskins is Chairman and CEO of the Society of Voice Arts And Sciences™ (SOVAS™). An an Emmy-winning producer, he is also the and CCO of Push Creative Advertising, a branding services company providing strategic marketing, design and production for broadcast and cable networks. Clients include WEtv, Tribeca Film Festival, Samsung, FOX News Channel, BET, American Express, Spike TV, ABC Television, Sentient Publications, WABC New York, MSNBC, and NBC Sports. As a trained film director and former producer of programming for PBS, Gaskins has now expanded Push Creative’s production scope to include the development TV programming focused on reality, news talk, game shows and documentaries.
Gaskins began his professional career after graduating from NYU’s Film and Television program. He directed and produced several award-winning short films before signing on as an apprentice film editor on Francis Coppola’s The Cotton Club. From there he went on to work with some of the most influential filmmakers of our time, including Jonathan Demme, Brian DePalma, Milos Forman, Spike Lee, and Alan Pakula. He then joined PBS as producer/director/writer and produced 12 hours of documentary programming.
The PBS journalistic tradition was an ideal training ground and a perfect complement for his next challenge as writer/producer with ABC News advertising and promotion. At ABC he oversaw the writing and production of advertising messages for World News Tonight featuring the legendary Peter Jennings, 20/20 with Barbara Walters and Primetime Live with Diane Sawyer.
He was then afforded an opportunity to join Court TV where he became vice president of creative services, developing the on-air branding strategy and network identity. Gaskins played a central role in the successful re-launch of Court TV from a news network to a new/entertainment venue — overseeing an award-winning re-branding campaign.